Retail
Oakhurst & Daughter
A shop that breaks even in month five
An independent grocer with four shops wanted a fifth. We built a simple model of what a new shop must sell to pay its way, and opened it on that plan.
The result
Month 5
the new shop broke even
£38k
under the opening budget
4 → 5
shops, with no new debt
The brief
Hattie Oakhurst had run four shops on instinct. A fifth was a bigger bet, and she wanted to know what it would take to pay its way.
What we did
We modelled the four existing shops, found what a good week looked like, and set the same targets for the new one.
What changed
The fifth shop opened with a weekly target on the wall and a plan for the quiet months.
Where it stands
The new shop reached break-even in its fifth month, and the model is now used to check every new lease.
“
We knew the number we had to hit each week. That made every decision smaller and easier.
Hattie Oakhurst, Owner
